PoolWerx Corporation CEO John O'Brien is an icon in Australian franchising and his experience in the sector is exceptionally broad. O'Brien built five successive franchise systems before creating PoolWerx, and his intense dedication brings 25 years of experience to the system.
Among his industry credits O'Brien has been Franchise Development Manager for a major corporation; a Franchise Council of Australia Master Franchisee of the Year; and twice FCA Franchisor of the Year.
O'Brien also acts as Chair of the Franchise Council of Australia, and the Asia Pacific Franchise Council; and Co-chair of the World Franchise Council. He campaigns for franchise stability and inclusiveness and has earned a reputation for developing progressive, effective franchise strategies.
Our CEO remains an advisor to the Australian Government on matters pertaining to franchising.